Why your small business website needs a blog
Can’t justify spending the time to have a blog on your website? We get it, it’s time consuming, writing might not be your forte and you wonder if anyone is even going to read it? What you see as roadblocks are actually opportunities, and after reading this we’re almost certain you’ll want to start blogging […]
Part 2: Bringing home the bacon – how to attract quality website traffic
Was it something you said? Or perhaps the way you look? You think your website design hits all the right spots because you’re now clearly getting the traffic, but why aren’t your visitors hanging around? We’re an impatient bunch when it comes to consuming online content, and if you’re not making a quick impression when […]
Part 1: How to increase website traffic & get users to stay
Launching your business online is easy peasy these days, but unless your brand is an overnight success, the website traffic isn’t going to just appear, so you need to take a proactive approach. Having a solid digital marketing strategy in place will provide direction to generating quality traffic and potential leads to your site. Here […]
SEO Fundamentals: 5 slip-ups that could be harming your search ranking
It seems like search engine algorithms are changing as often as we change our underpants – ok maybe not that frequently, but it’s definitely hard to keep up with wouldn’t you agree? Having an SEO expert in your corner is great for this, as it means you’ve always got one foot forward when it comes […]
SEO Fundamentals: Writing quality content to boost your search rankings
When it comes to SEO, content is everything. Creating content that’s optimised for search engines can significantly help boost your search ranking, but only if it’s quality content. What do we mean by quality? Content quality is one of the top ranking factors in Google. The content you produce should provide relevance and be of […]
10 Free Digital Marketing Tools You Need to Try
Work smarter not harder. That’s one of our mottos at Cloud Cartel. And we’re all for helping our clients do the same, by streamlining their day-to-day digital marketing so they can dedicate more time to the bigger picture. Keeping on top of your regular digital marketing activities can put a strain on your resources and […]
Why an SEO audit is key to boosting your Google rankings
How often do you carry out an SEO audit on your business website – if at all? If you’ve got an SEO strategy in place or you’re engaging in some form of search engine optimisation, then it’s fair to say you should be doing it on a regular basis. Why? If you want to improve […]
The Importance of SEO in Web Design
The situation You need a website and you want to get it up fast. Your digital consultant has recommended integrating SEO into your overall website design. But instead you decide to leave it out of scope for now, because it’s going to delay your site going live. Right move or wrong move? Cloud Cartel’s perspective […]
5 top tips to enhance your digital marketing
You’ve got a mobile friendly website, your SEO strategy is coming along, socially you’re present and your paid advertising is gaining momentum. Things are looking pretty good from a digital marketing perspective. But they could always be better. Our savvy digital consultants are always looking at ways to enhance their clients’ online presence. Here are […]
Big challenges for small businesses – how to embrace digital marketing
Most small businesses rely on word of mouth to generate business. Wouldn’t you like to have more control over your leads? Well, you can with an effective digital marketing strategy. Today, just having a website isn’t enough. You need to have a significant digital footprint if you’re going to make any impact, and stand out […]
