The situation You need a website and you want to get it up fast. Your digital consultant has recommended integrating SEO into your overall website design. But instead you decide to leave it out of scope for now, because it’s going to delay your site going live. Right move or wrong move? Cloud Cartel’s perspective …

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You’ve got a mobile friendly website, your SEO strategy is coming along, socially you’re present and your paid advertising is gaining momentum. Things are looking pretty good from a digital marketing perspective. But they could always be better. Our savvy digital consultants are always looking at ways to enhance their clients’ online presence. Here are …

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Most small businesses rely on word of mouth to generate business. Wouldn’t you like to have more control over your leads? Well, you can with an effective digital marketing strategy. Today, just having a website isn’t enough. You need to have a significant digital footprint if you’re going to make any impact, and stand out …

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Who needs SEO? If you’re a small business owner, chances are you might not have given SEO much thought, especially if you’re constantly trying to juggle different aspects of your business. Well, we’re here to say it’s worth paying attention to, if you want your business to thrive online. And who doesn’t these days? Investing …

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Go mobile or go bust. Are we overplaying it here? It may sound a tad dramatic, but the reality is that if your digital strategy isn’t focusing on the mobile user experience, you’re losing out. We’ve seen the progression of daily mobile usage taking over desktop usage. Today, more than half of all Google searches …

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Once upon a time, producing a video to market your business required big bucks and was something of a ‘nice to have’. Today, rich media content is the norm and one of the most cost-effective ways to promote your business online. It’s easily become the preferred medium online and by 2019 will make up 80% …

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Let’s talk strategy. It’s not essential as a business to have a digital marketing strategy. As digital consultants in Perth, we’ve worked with some clients who have carried out campaigns without a strategic approach. We’ve also helped businesses develop their digital strategies, and seen the difference it makes in the long run for harnessing a …

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Do you really know where your marketing dollars are being spent when it comes to working with digital marketing agencies? Do you understand how Google AdWords, search engine optimisation (SEO) or building a social media presence can help shape your digital presence, to ultimately achieve your business goals? And do the results reflect this? Having …

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The way we do business and the marketplace we operate in is becoming more digital at an ever expanding rate. If you’re not up to speed with your digital marketing your business could be left behind. Here we explain the benefits of having a Digital Consultant on your team. Firstly, what is a Digital Consultant? …

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In marketing the choice whether or not to outsource your advertising or build a crew in-residence can be tough and venture the traditional way your commercial enterprise runs. We have a look at it this way. Unless you discover the ‘legendary marketer” with the proper blend of method knowledge to build you a solid advertising …

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