7 ways to get more landing page conversions

Here at Cloud Cartel, we’ve put together a list of tactics and strategies you can start using to increase your landing page conversions. A landing page is a separate web page that encourages customers to take action. Often used to increase SEO ranking or promote a specific product or service, the ultimate goal of any […]
10 commandments of design (and why they matter)

When you play a game of footy, there’s rules you gotta follow. When you’re cooking in the kitchen, you might use a recipe to nail your dish. Similarly, with graphic design, there are a set of guidelines we consider, especially when designing logos or new branding for our Perth clients. Why does it matter? Stunning, […]
7 quick wins to grow your business in 2023

New financial year. Time to refocus. If you haven’t pushed the reset button on your business yet, consider this a little friendly reminder from us. We know it can be hard to break away from the day to day (especially if you’re a small business). If you’re a hands on business owner, you’re probably spending […]
Google’s May 2020 Core SEO Update explained

The last time we touched on Google’s SEO algorithm updates was back in March, and as usual some sites were worse hit than others. The May 2020 Core Update announced on 4 May is no different. Dubbed by many as the ‘Force Update’, ‘Corona Update’ or ‘Pandemic Update’, Google’s latest update has copped a lot […]
How to make your marketing work during the COVID crisis

The past couple of months has changed how we work, live and interact with one another. COVID-19 has put all us out of our comfort zone, with the domino effect being felt all over the world. While businesses delivering essential services are flourishing, for many others it has meant physically closing their doors. With social […]
4 Key SEO Trends to Strengthen Your SEO Strategy in 2026

Search is changing quickly. People are no longer relying only on traditional Google results to find businesses, services and information. They are using AI summaries, featured snippets, maps, voice search, social platforms and conversational search tools to get answers faster. For businesses, this means a strong SEO strategy needs to go beyond ranking for a […]
8 tips for designing an SEO friendly website

Everyone wants to be number one in Google. But getting there organically takes time. Many businesses overlook the importance of SEO when designing a new website and see it as an afterthought. But the sooner you start with SEO, the easier it will be in the long run. Here’s 8 things to tick off to […]
SEO insights: The latest on all things Google algorithms

Google tweaks its ranking algorithms all the time. Sometimes we don’t even notice, other times it can really cause a stir and significantly affect the search engine results pages (SERPs). Recall Fred, Mobilegeddon, RankBrain and Panda? Staying on top of Google’s major updates can help to explain any changes to your search rankings and steer […]
New Strategies to Utilise in Your Digital Marketing Plan

In a digital marketing plan, it’s so important to figure out different ways to engage with customers and become more visible online. You should be continuously honing and streamlining your marketing plan to get better results. You should never have the same plan for more than a few months at a time, as things change […]
Optimising your Google My Business Page for Local SEO

What business doesn’t want to find ways to draw more people in? With Google My Business, you can easily go about attracting more people to your local shop. All you have to do is optimise your Google My Business page. All local SEO efforts should include optimising your Google My Business page, as there are […]