Based in the vibrant Leederville, Cloud Cartel is Perth’s go-to team for all things digital marketing. As a group of seasoned professionals with a wealth of experience in the industry, we know what it takes to elevate your business to new heights. Our clever strategies and cutting-edge techniques are designed to give you an edge over the competition, making you the top dog in your field. So why settle for second best when you can join forces with the marketing digital-hitmen at Cloud Cartel?
Each business is unique so each approach needs to be different. Our team of experts will work closely with you to create goals and objectives to tailor the perfect digital marketing solution for you.
Whether you need to drive enquiries through your website, generate brand awareness or boost your eCommerce sales our data-driven approach is there to work for your business.
Achieve your business goals with a data-driven strategy that works towards getting you the right customers and the maximum return for your budget.
Search engine marketing is a powerful tool for achieving your digital marketing goals. By using paid search ads or via SEO, you can reach potential customers who are actively searching for products or services like yours.
A powerful tool for reaching your target audience where they spend their time online. With sophisticated targeting opportunities, you can create visually compelling ads that engage your audience and drive conversions.
Measuring and analysing your digital marketing efforts is essential for success. With the right tools and processes in place, you can gain valuable insights and make data-driven decisions that optimise your campaigns and achieve your goals.
Throughout the month our team will optimise and report on digital marketing strategies, continually improving your tactics by analysing data and refining the approach to maximise your ROI, while also regularly tracking key metrics to measure success.
Digital marketing refers to the practice of promoting products, services, or brands using digital technologies such as social media, search engines, email marketing, and other digital channels. It involves using various online platforms and digital tools to reach and engage with target audiences, generate leads, build brand awareness, and drive sales. Digital marketing strategies may include activities such as search engine optimization (SEO), content marketing, social media marketing, email marketing, pay-per-click (PPC) advertising, and more. The goal of digital marketing is to create a strong online presence, reach and engage with potential customers, and ultimately, drive business growth.
To start digital marketing for your business, you need to define your marketing goals, identify your target audience, and choose the right digital marketing channels. These channels may include search engine optimization (SEO), social media marketing, email marketing, or pay-per-click (PPC) advertising, depending on your audience and goals. Once you have determined your optimal channels, we can help develop a digital marketing strategy that outlines your specific tactics, content creation requirements, and budget. To make sure you are on the right track, Cloud Cartel will work with you to determine the best strategies for your specific industry, as what works for some businesses may not always work for others. We can provide expert guidance and support to help you create a successful digital marketing campaign.
Search engine optimisation, or SEO, involves optimising a website’s content and structure to improve its visibility and ranking in search engine results pages (SERPs). On the other hand, pay-per-click (PPC) advertising is a form of digital advertising where advertisers pay for each click on their ads. Although both methods can drive traffic to a website, SEO is a long-term strategy that requires consistent effort and investment, while PPC can provide more immediate results but needs ongoing investment to maintain. To achieve optimal results, a complete digital marketing strategy may incorporate both SEO and PPC advertising.
Google Ads (Formerly Google AdWords) is an advertising platform where advertisers can bid on specific keywords in order to display their ads on Google’s search engine results. Operating on a pay-per-click (PPC) system, you only have to pay when someone clicks on your ad. There are a variety of Google Ad campaign types we can run, including:
The digital marketing methods that are best for your business depend on several factors, such as your industry, target audience, business goals, and budget. The team at Cloud Cartel will determine the best digital marketing methods for your business by conducting market research. This can help you identify which channels and tactics are most effective in reaching and engaging with your target audience. However, the right mix of methods will depend on your specific business needs and goals.
It’s also essential to continuously monitor and analyse the performance of your digital marketing efforts and adjust your strategies accordingly. By tracking metrics such as website traffic, conversion rates, and ROI, we can identify which methods are delivering the best results and focus the digital marketing efforts accordingly.
Determining a digital marketing budget depends on several factors, including your business size, industry, target audience, and marketing goals. Here are some steps you can follow to help determine a digital marketing budget:
Assess your business goals: Determine what you want to achieve through digital marketing, such as increasing website traffic, generating leads, improving brand awareness, or boosting sales.
Understand your target audience: Identify who your target audience is, where they spend time online, and what channels and tactics are most effective in reaching and engaging with them.
Evaluate your competition: Analyse your competitors’ digital marketing strategies and determine how much they are investing in digital marketing.
Determine your budget: Consider your business size, revenue, and profitability, as well as the potential return on investment (ROI) from digital marketing. A general rule of thumb is to allocate 2-5% of your annual revenue towards digital marketing.
Monitor and adjust your budget: Continuously monitor your digital marketing performance and adjust your budget as needed to optimize your marketing strategies.
Ultimately, the best way to determine a digital marketing budget is to create a plan that aligns with your business goals and objectives, while also being realistic about your resources and budget constraints.
Visit Mandurah is the official destination page for Mandurah & the Peel Region, committed to promoting Mandurah as a must-visit destination. Cloud Cartel was brought on board to help improve the client’s online presence and change the perception of Mandurah.
We’d love to hear from you. If you’re looking to improve your company’s brand or digital presence then get in touch! Send us a message or phone us on 1300 136 164 to arrange a meeting today.
Join the Cloud Cartel and let us ‘traffic’ your business to new heights!