8 tips for designing an SEO friendly website

Everyone wants to be number one in Google. But getting there organically takes time. Many businesses overlook the importance of SEO when designing a new website and see it as an afterthought. But the sooner you start with SEO, the easier it will be in the long run. Here’s 8 things to tick off to […]

SEO insights: The latest on all things Google algorithms

Google tweaks its ranking algorithms all the time. Sometimes we don’t even notice, other times it can really cause a stir and significantly affect the search engine results pages (SERPs). Recall Fred, Mobilegeddon, RankBrain and Panda? Staying on top of Google’s major updates can help to explain any changes to your search rankings and steer […]

5 Ways to Improve Your Website Design in 2026

The world of website design continues to evolve at lightning speed. What worked in 2020 is now outdated, and businesses need to stay ahead to maintain online visibility and engage users effectively. Following the latest website design trends, you can ensure your site remains modern, functional, and creative, giving visitors a seamless experience while reflecting […]

How Your Business Can Write off the Cost of a New Website

If you’ve been thinking about having a website designed to remain competitive but never had the budget, you might be pleased to hear you can with a $30,000 tax break. The Instant Asset Write Off Scheme has been around for a few years now, and the recent extension announced by the Federal Government’s 2019-20 Budget […]

New Strategies to Utilise in Your Digital Marketing Plan

In a digital marketing plan, it’s so important to figure out different ways to engage with customers and become more visible online. You should be continuously honing and streamlining your marketing plan to get better results. You should never have the same plan for more than a few months at a time, as things change […]

Whats Trending in Web Design in 2019

Here at Cloud Cartel, we’re always keen to stay updated with the hottest web design trends. It’s one of the many reasons we’re sought after for web design in Perth! Each year, we find there are certain things that either make a comeback or blast onto the scene for the first time. So, here’s what’s […]

Optimising your Google My Business Page for Local SEO

What business doesn’t want to find ways to draw more people in? With Google My Business, you can easily go about attracting more people to your local shop. All you have to do is optimise your Google My Business page. All local SEO efforts should include optimising your Google My Business page, as there are […]

SEO vs SEM vs PPC – The Bedrocks of Digital Marketing

In the 21st century, the success of a firm depends on its ability to market its products and services online. But the digital marketing landscape is by no means simple. There are all kinds of concepts that companies, both new and old, must learn if they want to have success. As with anything, it’s best […]

How to Make your PPC & SEO Campaigns Work Together

PPC (or pay-per-click) and SEO are often characterised as two mutually exclusive digital marketing strategies. Businesses either use PPC, or they use SEO: they don’t use both. But, with a little thought, it’s easy to see that SEO and PPC can work together, boosting the overall effectiveness of your marketing budget. Both SEO and PPC […]

Cloud Cartel’s Guide to Branding for Small Business

Small businesses depend on their brands to attract customers and achieve long-term profitability, but many are confused about what a brand is and, more importantly, why they should have one. It’s clear that being a small business is not a disadvantage when it comes to branding. In fact, many larger companies will deliberately position some […]